we don't have in-house video technology or resources
we don't have a video content strategy
we don't know how to attribute roi to video
we think it is expensive
Video Marketing solutions have emerged to enhance the quality of video hosting and sharing, to offer support for video production and distribution, and to optimize the monetization and performance of video.
Effective video marketing can amplify the results of content marketing, social media reach, and increase online conversations, all the while increasing brand engagement and improving your SEO
If you're not embedding videos on your own website and landing pages, you can run the risk that your new, impressionable leads will be distracted by other popular video hosting site's "recommended" content. Remember, users are searching your website, not your YouTube channel.
Video has become a strong medium to enhance brand loyalty, increase user engagement, create realistic customer experiences, and is the preferred way to learn.
With the WorkerBee.TV Content Marketing platform, it is now possible to measure, and monitor actions that viewers perform as a direct result of watching your videos, and it can be viewed anywhere, anytime, on any device.
As the image suggests, the sales funnel has changed with consumers researching online more than ever, before online before contacting a business of interest. With video, you can make the research process easy and enjoyable for prospective customers and help them learn about your brand and offering. With WorkerBee.TV's video platform, you can have multiple channels to appease your different markets. Some might include:
Have videos targeting towards your prospective and current customers on your products or services. Create educational videos, or how-to's, describing your product or service features, uses, and benefits. Every time you add a new product, easily add a video and link it to all other assets such as specifications, purchases or quote information, and product pages.
Create a video channel that positions your firm as an educator, a thought leader in your industry, demonstrating the value that clients should strive for, by properly leveraging the ideas, concepts, products, or services in your videos.
Create an internal hub for your staff, sales team, and supply chain for training purposes on how to position your product or service. Post videos targeted to dealers, distributors, retailers, and use content to drive better results.
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